MATRA

In December 1969 Matra and Simca entered into an agreement that rebranded Matra's racing cars as Matra-Simcas and give Matra access to the Simca dealer network in France and the Common Market.[3] The first joint project of the new liaison was development of a replacement for the Matra 530, which had not reached either its targeted market or its projected sales volumes.[4]