FORD

021C

The Ford 021C was a concept car first shown to the public at the October 1999 Tokyo Motor Show by Ford. It was designed by Marc Newson and built by Ghia. The car's name is taken from the Pantone orange color, said to be Newson's favorite, although it was repainted in lime green when it was brought to the Milan Furniture Fair in April 2000. Ford officials stated that 021C also stands for "21st Century." It was produced purely as a styling exercise and was not intended for production. Ask children to draw a car, and they'll draw something like this, so in many ways the 021C is a familiar and comfortable object. But it doesn't use many typical automotive design cues, and while it does incorporate some interesting technology, it's not technology used simply for the sake of it.